Year 12. Underground Atlanta. The world watched — and Atlanta delivered.
The full recap is live — the numbers, the coverage, the gallery. And if you want in for 2027, this is where to start.
235 media mentions. 296.45M audience reach. $4.32M in earned media. See what Year 12 built — the numbers, the press, and the full photo gallery.
See the Full Recap →50 of Atlanta's best chefs and bartenders brought Pearson Farm peaches to life at Year 12. Want a station in 2027? Get on the list early.
Apply as Chef or Talent →PeachFest 2026 delivered $4.32M in earned media for the brands in the room — more than double 2025. See what sponsorship builds, then claim your place at Year 13.
View Sponsorship Decks →PeachFest 2026 earned 235 media mentions across TV, print, and digital. Covering the next chapter? Start here.
Media Partnership →Pearson Farm and Atlanta Way 2.0 planted two live, fruit-bearing peach orchards in the heart of downtown Atlanta. PeachFest 2026 happened beneath the canopy — a first in Atlanta history.
An intimate conversation series that brought chefs, farmers, and food culture leaders together on the PeachFest stage. Real talk. Real people.
The bartender competition returned. $1,000 prize. Atlanta's most creative cocktail minds competed with Pearson Farm peaches as the star ingredient.
A Puerto Rican culinary pop-up featuring Monti Carlo, Hector Santiago, Jose Mendin, and Julio Delgado — a celebration of diaspora cuisine, bold flavors, and Atlanta's most culturally rich afternoon of the summer.
At PeachFest 2026, 50 chefs and bartenders owned their stations, built their dishes from the ground up, and served a crowd that came specifically to eat. Year 13 is coming — the peaches are from Pearson Farm, at no cost to you. You bring the philosophy.
Apply for 2027 →The Peach Pit Invitational was one of the most watched moments of the day — original cocktails built around Pearson Farm peaches, poured head-to-head in front of the crowd. It returns in 2027 with $1,000 on the line. This is Atlanta's stage. Make it yours.
Enter for 2027 →PeachFest 2026 put partner brands inside Atlanta's most-watched culinary moment of the year — and the numbers prove it: 235 media mentions, 296.45M audience reach, $4.32M in earned media. See exactly what sponsorship built, then talk to us about Year 13.
100% of Silent Auction Proceeds Benefited:
One of Atlanta's most respected pediatric cancer research charities — supported by PeachFest since year one.
Supporting small and sustainable farms across the country — because great food starts with great farmers.
235 media mentions. 296.45M audience reach. $4.32M in earned media.
Here's what Year 12 built.